Key Elements of an Effective Landing Page

An effective landing page is a crucial tool for converting visitors into customers. Use a landing page to drive action on ONE particular offer, and save your website for housing the rest of your business information.

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Different Types of CTAs: How to Decide Which One to Use

You’ve probably heard that it’s important to have calls to action (CTAs) on your social media posts. But why? And what kinds of CTAs should you be using?

My latest blog breaks this all down!

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Why is it Important to Have an Email List?

The consensus is clear – email marketing is critical for businesses of any size! And it’s never too late to start. This blog breaks down the basics of building an email list, including my best tips for growing it.

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