writing portfolio

Most small organizations struggle to create clear, consistent content for their online marketing efforts. At Emily Writes, our superpower is seamlessly fitting into your brand voice. We craft compelling, irresistible content that inspires, engages, and converts!

Social Media Writing & Management

Select Current Work

Tasha Schuh
FacebookInstagramLinkedIn | YouTube | TikTok | Snapchat

St. Mark Ministries
Facebook | Instagram

#SocialSchool4EDU
Facebook | Instagram | Twitter | LinkedIn | YouTube

Gillespie Productions
LinkedIn | Facebook

Other Publications

Select Projects

Rachel Pedersen (social media influencer)
Guest Blog on Rachel's Business Website

Doors + Hardware Magazine
Feature Article (ghostwritten)*
*Additional ghostwriting samples available upon request

Website Writing

Select Current Work

Kara Birznieks Agency
New Website

Wired2Learn Academy
New Website

#SocialSchool4EDU
New Homepage

The Brand Boss Studio
New Homepage

Wisconsin Rural Schools Association
New Website

Shayna Marie Wild and Free
New Landing Page

StickerPrice, Inc.
New Website

AVA Group, Inc.
New Website

Blogs & Case Studies

Select Current Work

Diamond Innovations
Twice Monthly Blog | Case Study

Gretchen Rehm Financial
LinkedIn Articles

Best Care MN
Weekly Blog

Emily Writes a Blog
LinkedIn Newsletter | Blog

Emily Writes A Blog

5 Effective Ways to Start Your Blog Post

By emilywritesllc | September 21, 2023

Does content writing work for small businesses? It sure does! Here are 5 effective ways to start a blog post that will captivate your audience and entice them to keep reading.

Meet the Emily Writes Team: Katy Compton, Writer

By emilywritesllc | September 7, 2023

I’m pleased to close out this short summer blog series where you got to know each of the incredible team members at Emily Writes! In this blog, you get to meet Katy Compton, an incredible writer who writes content that is so much fun to read.

Meet the Emily Writes Team: Marcia Dean, Virtual Assistant

By emilywritesllc | August 24, 2023

Over the past few weeks, I’ve been introducing you to my incredible team members. Today, I want to introduce you to Marcia Dean, my Virtual Assistant. Marcia handles a lot of things for our team, including gathering the LinkedIn metrics for all of our clients each month.

Meet the Emily Writes Team: Melissa Finley, Writer

By emilywritesllc | August 10, 2023

Welcome back to a special series where you’ll get to know each of the incredible team members at Emily Writes! This week, I’m so excited to introduce you to Melissa Finley. Melissa produces a ton of content for our clients, especially blogs and social media posts that require in-depth research.

Meet the Emily Writes Team: Lauren Shissler, Editor and Writer

By emilywritesllc | July 27, 2023

Welcome to a special series where you’ll get to know each of the incredible team members at Emily Writes! While I started out as a one-woman show, I soon discovered that I needed a team. I certainly can’t do it all, and I am incredibly grateful for each woman who contributes to our success. In this blog, I’ll introduce you to Lauren Shissler, an editor and writer on the team.

Meet the Emily Writes Team: Amanda Russell, OBM and Writer

By emilywritesllc | July 13, 2023

Welcome to a special series where you’ll get to know each of the incredible team members at Emily Writes! While I started out as a one-woman show, I soon discovered that I needed a team. I certainly can’t do it all, and I am incredibly grateful for each woman who contributes to our success. In this blog, I’ll introduce you to Amanda Russell, my OBM and part of the writing team.

How I’m Time Blocking My Summer…with a Toddler in Tow!

By emilywritesllc | June 16, 2023

In this blog, I’ll be sharing tips for successfully time blocking your summer, whether you’re raising a toddler or simply trying to achieve a more structured workday. I hope you find inspiration and motivation in seeing how I (try) to maintain a healthy balance!

How to Defeat Writer’s Block with AI (and four other proven strategies!)

By emilywritesllc | June 1, 2023

Are you sick of that pesky writer’s block? Today’s blog reveals my secret weapon: AI! Alongside four other proven strategies, I share how AI has revolutionized my writing process.

Four Signs It’s Time to Hire a Content Writer for Your Business

By emilywritesllc | May 18, 2023

Are you on the fence about hiring a content writer? No matter the size of your business or marketing team, help is available. Let’s explore four signs that it might be time to hire an expert content writer to support your business!

Unlocking the Power of LinkedIn: Six Steps to Building Meaningful Relationships

By emilywritesllc | May 5, 2023

Relationships matter, especially in business. And the best social media platform for building genuine business relationships is LinkedIn! In this post, I’ll share six practical steps that have helped me succeed.

3 Tips for Being More Efficient When Running a Business from Home

By emilywritesllc | April 20, 2023

Running a business from home has a lot of “pros” – but it can also be very challenging to stay focused and efficient. This blog covers tips for being efficient when running a business from home, including setting firm boundaries around work, selectively scheduling meetings, and clearly defining your role.

99 Snappy CTAs to Drive Website Conversions

By emilywritesllc | April 6, 2023

Are you struggling to drive conversions on your website? You probably need better calls to action! This blog post talks about the importance of strong, attention-grabbing CTAs. You’ll also learn why you should avoid passive CTAs like the plague! 😱

Authentic Copy: Why it Matters & How to Write it

By emilywritesllc | March 23, 2023

Are you one of the many people who get tripped up on what to write online? My biggest advice to you is simple: Just be yourself! Authentic copy is the key to increasing brand loyalty, building trust with your audience, and increasing your sales. I also provide three tips for learning how to write authentically.

Key Elements of an Effective Landing Page

By emilywritesllc | March 9, 2023

An effective landing page is a crucial tool for converting visitors into customers. Use a landing page to drive action on ONE particular offer, and save your website for housing the rest of your business information.

Taking Care of Yourself: 10 Tips To Practice Entrepreneur Self Care

By emilywritesllc | February 23, 2023

While the flexibility that comes with being an entrepreneur is a privilege, it also has big implications for your personal and professional life. As entrepreneurs, a lot of us tend to put ourselves last and the term “self-care” has become so much of a buzzword that its actual importance is often overlooked. Here are my top ten tips for how to take some time to take care of yourself so that you can show up more well-rested and creative for your clients.

Wrap It Up: 5 Ways to End a Blog Post

By emilywritesllc | February 9, 2023

All good blogs must come to an end, and there are a variety of ways that you can wrap up your writing in a clear and consistent way that will keep your readers coming back for more! Here are my 5 favorite ways to end a blog post.

Different Types of CTAs: How to Decide Which One to Use

By emilywritesllc | January 26, 2023

You’ve probably heard that it’s important to have calls to action (CTAs) on your social media posts. But why? And what kinds of CTAs should you be using?

My latest blog breaks this all down!

How to Streamline Your Business by Batching Your Content Writing

By emilywritesllc | January 12, 2023

When I first started Emily Writes, I didn’t work ahead, I didn’t schedule content, and I certainly didn’t have a plan in place. I would wake up to a to-do list that included daily social media posts, blogs, and emails – and everything had to be written, approved, and published on the spot! 😅

Talk about pressure! Task batching became necessary to save my sanity.

Optimizing Your Creative Energy!

By emilywritesllc | December 15, 2022

Learning how to maximize your creative energy is an important entrepreneurial skill! In today’s blog, I’ll share how my daily schedule has changed since becoming a mom, and one actionable step you can take TODAY to conserve your valuable creative energy.

New Year, New Website!

By emilywritesllc | December 1, 2022

A new calendar year is the perfect time to reflect on your business and set fresh goals to accomplish in the upcoming months. One of the things you should make time to review? Your website! Here are my biggest tips on why and how often you should update your website copy.

Four Ways to Differentiate Your Facebook and Instagram Posts

By emilywritesllc | November 17, 2022

When it comes to Instagram and Facebook, you don’t have to create completely different content! Here are my 4 top tips for how you can differentiate your posts, while using the same general copy and ideas.

Why is it Important to Have an Email List?

By emilywritesllc | November 3, 2022

The consensus is clear – email marketing is critical for businesses of any size! And it’s never too late to start. This blog breaks down the basics of building an email list, including my best tips for growing it.

What’s Working on LinkedIn Right Now?

By emilywritesllc | October 20, 2022

It’s no secret that LinkedIn is my favorite social media platform. It’s made a huge difference in the success of my business and my clients’ businesses. But, like any other platform, there are some tactics that work and some that don’t. Let’s talk about four tactics that I’ve found to be successful right now.

How to Brainstorm New Social Media Post Ideas for Your Small Business

By emilywritesllc | October 6, 2022

Are you drawing a blank when it comes to social media ideas for your small business? Let me help you out! Here are five steps for brainstorming fresh ideas.

5 Ways to Work with Your Blog Ghostwriter

By emilywritesllc | September 22, 2022

Just because you CAN do something in your business doesn’t mean you should. This applies to written content for your business, too! So let’s talk about five practical ways that you can effectively work with a blog ghostwriter.