Are you one of the many people who get tripped up on what to write online? My biggest advice to you is simple: Just be yourself! Authentic copy is the key to increasing brand loyalty, building trust with your audience, and increasing your sales. I also provide three tips for learning how to write authentically.
Just because you CAN do something in your business doesn’t mean you should. This applies to written content for your business, too! So let’s talk about five practical ways that you can effectively work with a blog ghostwriter.
I created my 2022 content marketing calendar in about an hour. Here’s my step-by-step process.
Staring at a blank page can be the worst feeling in the world. I’m not immune to this phenomenon. At least once a week, I start working on a project and find myself stuck. Overcoming writer’s block isn’t as simple as waving a magic wand, but here are some techniques I have found to be pretty darn effective.
Three things happened in the summer of 2005: “Hollaback Girl” by Gwen Stefani was topping the music charts. My friends…
When I worked in the corporate world, someone gave me this small piece of leadership advice that has really stuck…
My freelance work began because I was in the right place at the right time. While working a trade show…
I’ll be the first to say that social media isn’t rocket science. Yet there’s a reason I work with so many organizations, solopreneurs, and small business owners to manage their social media. These are smart, capable people who could all run their own social media… if they wanted to or had the time. They choose to outsource their social media because of the four skill sets listed above.
